A New Species of Company
date_created: 2025-01-06 date_modified: 2025-03-21
Examples of this new species include Stripe, Twilio
Observed Properties of a New Species of Company
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Every startup company by 2025 followed the same paradigm, which we refer to as Coherence. ^832a29
Origins of a very small team with tight Conceptual Integrity
A strict commitment to Continuous Integration and Continuous Delivery.
A strict commitment to API First Development, with an always maintained Unified API
A strict commitment to Documentation First Development, including a clear and forward facing focus on Getting Started.
A strict commitment to maintaining a Unified Design System, applying it to their products through Component-Based Software Architecture.
Often, the publishing of a UI-Kit as an Open Source Software library.
A disciplined, yet self-fulfilling prophecy execution of Consistent Go-to-Market practices.
A self-fulfilling prophecy of implementing Platform Mechanisms that enable others to build Plug ins, Add ons, Extensions, or features, products, and services, and even an arrogant implementation of OAuth Single Sign-On.
Open Source Software involvements, and increasingly an Open Source, DIY Variant of their core offering.
Freemium pricing strategies that optimize for Getting Started, typically leading to Collaborative Pricing or Usage-Based Pricing.
Discussion on the Observations of the New Species
Often complimented by an Open Source Software, leveraging GitHub to generate early awareness with early adopters. They complement with efforts to become visible on ProductHunt, and often use discussions in Reddit.
!Pasted image 20250108163143.png Taken from Crew AI.